• Natalia M
  • Film & Photographer, Work From Home Sales Executive
  • Last/current workplace: SKUvantage
  • 37 years old from Kingsford, NSW

Introduction

Sydney Based Photographer and Digital Imaging Specialist looking for a career position as a photographer.

Employment History

  • SKUvantage

    • Oct 2013 - Feb 2014
    SKUvantage (Product photography for ecommerce, clients: Coles, MYER, Gap) PhotoStudio Manager and Digital Marketing Coordinator (contract ) Sydney, Australia - October 2013 - February 2014 • Managed photography team • Managed the photo studio for client projects from fashion to jewellery. Managed the flow of large amounts of product through the studio. • Ensured excellent service on a consistent basis • SEO to improve visibility, brand recognition, and website traffic by achieving organic rankings in search engines for the keyword phrases most popularly searched by the target audience • Monitored performance and website traffic, recommended and implemented changes. Google Analytics, Google Adwords • Monitored and managed social media platforms and website • Assisted in other marketing efforts to promote photographic services
  • Aqua Blu Swimwear Pty Ltd

    • Mar 2013 - Aug 2013
    Aqua Blu Swimwear Pty Ltd (Australian swimwear company) Marketing Manager Sydney, Australia - March 2013 - August 2013 • Developed extensive knowledge of local market and established contacts in different media channels • Prepared business strategies and marketing plans • Managed and supervises fashion events and presentations • Increased product exposure in leading fashion magazines • Produced and created marketing products and advertising materials (i.e. direct mails, advertisements, artwork materials for magazines, etc) • Data base management • Managed image and product requests from reps, stores and magazines • Worked with PR agents Naf Naf (French retail brand of women's and kids clothing and accessories with 200 points of sale in France and 440 abroad)
    • May 2012 - Dec 2012
    Marketing Manager London, Great Britain - May 2012 to December 2012 • Conducted market research to identify requirements for current and future opportunities • Developed and managed seasonal event plans and other brand strategies to increase the popularity of the brand among target consumers • Summarized all post-event analysis, ROI analysis • Worked with Store Managers to develop and coordinate local marketing activity • Developed and managed marketing plans for all new store openings • Achieved positive and wide-reaching media coverage across all available media, including social media. • worked with Ad Agencies and scheduled advertisements for publication in newspapers and magazines
  • Naf Naf

    • Jan 2010 - May 2012
    Naf Naf (French clothing retail brand) Marketing Manager Paris, France - January 2010 to May 2012 • Developed and implemented annual marketing plans that resulted in consistent sales increases • Developed and implemented Social Media and Internet strategy (Facebook, Twitter, Pinterest, blogs etc). •Developed online campaigns, web site, use of digital/social media, SEO/SEM • Established strategic partnerships and relationships with national corporations and organisations • Created, implemented and managed customer activation campaigns and loyalty programs tracking ROI and retention • Organized press conferences, presentations and high-profile special events • Devised full scope of marketing, advertising and branding initiatives encompassing direct mail, magazine placement, in-store visuals
  • JDC

    • Jul 2007 - Oct 2009
    JDC (The American Joint Distribution Committee humanitarian assistance organization operates in 70 countries) Marketing Assistant St. Petersburg, Russia - July 2007 - October 2009 • Responsible for maintaining and updating the company's website and social media. • Organized concerts, shows and other events . Website search optimisation, created reports on website and social media activity • Design for promotions and advertising materials, media kits and presentations, using Photoshop, Illustrator and PowerPoint • Liaise with press and media. Maintained advertising schedule and publications' deadlines • Wrote and executed email newsletters to existing and new customers • Coordinated schedule, appointments and meetings • Tracked office expenses and created monthly reports for senior executive
  • Thermex Company

    • Nov 2006 - Jun 2007
    Thermex Company (electronics and white goods manufacturer) - Marketing Assistant St. Petersburg, Russia - November 2006 - June 2007 • Provided continuous, high quality support to Sales/Marketing team and Marketing Manager. • Coordinated schedule, appointments and travel arrangements • Proofed and edited speeches, reports and press releases • Coordinated with the sales department for the implementation and supervision of the marketing plans and procedures • Supported and assisted sales representatives (in Russia and Eastern Europe) with advertising materials and product samples • Assisted with the production of marketing materials and literature • Provided support for marketing events and exhibition displays • provided product information to e-commerce websites • Organized shareholder meetings, including catering and preparation of appropriate materials.
  • Aquarel (club-restaurant)

    • Mar 2003 - Nov 2006
    Aquarel (club-restaurant) - PR & Event Manager St. Petersburg, Russia - March 2003 - November 2006 • Organised concerts, shows and other events • Co-ordinated services for events, such as accommodation and transportation for participants, catering, signage, displays, translation, special needs requirements, audio-visual equipment • Plan, design, develop and direct public relations programs that create and maintain a favourable public image for the company's reputation • Provided press releases to corporate events with high profile visibility to the public • Managed relationships with sponsors • Designed and distribute flyers and news releases to generate media attention
  • RBI

    • Jan 2002 - Mar 2003
    RBI (child's model agency) - Casting Manager St. Petersburg, Russia - January 2002 - March 2003 • Responsible for gathering a number of actor/model candidates for a project maintained files, data base, arranged schedules and organized travel • Casting

Skills

  • Photography
  • Other

Education History

  • logo

    University of Newcastle

    • Ended Jan 2012
    University of Newcastle (Australia) - Graduate Certificate in Marketing 2012
  • Saint Petersburg State University

    • Jan 2002 - Jan 2007
    Saint Petersburg State University (Russia) - political science Other studies: photography and graphic design certificate